2011 NSW SENIORS WEEK
– Campaign material

2011 was the first of my three years on the NSW Seniors Week account during my time at Artspec Brand Engagement. My role as graphic designer was to provide art direction for the 'hero' image and supporting photography, design promotional material and outdoor event signage, layout advertising featured in major publications in the lead up to the campaign and layout and oversee the production of the official program of event listings. A diverse range of skills were necessary to execute such a large scale project and I am thankful for the experience gained from working on this account.

Client: Department of Family & Community Services
Studio: ARTSPEC / Brand Engagement